WHAT IT IS: <br>A 24-hour liquid foundation with a flawless, natural, matte finish that unifies uneven skin tone and covers imperfections with buildable medium-to-full coverage in over 55 shades.<br> <br>WHAT IT DOES: <br>Over 55 shades. 24-hour staying power. The #1 foundation in the US <br> <br>Wear confidence. Double Wear Makeup is the fresh matte foundation that looks flawless whatever comes your way. 24-hour wear. Oil-free. Controls oil all day. Sweat, heat and humidity-resistant. Lifeproof, waterproof foundation. 24-hour color true.<br> <br>Liquid foundation in a wide range of shades that flatters all. Won’t look gray on deeper skin tones.<br> <br>Unifies uneven skin tone and covers imperfections—buildable, medium to full coverage foundation.<br> <br>Feels lightweight and so comfortable, you won’t believe it’s long wear. No touch ups needed.<br> <br>Estée Lauder's best foundation for long wear, Double Wear is the makeup that keeps up—no matter where your day takes you. Apply once and don’t think twice.<br> <br>---------------------------------------<br> <br>Find your perfect shade: Choose your skin’s intensity level (from light to deep) and undertone (cool, neutral or warm)<br> <br>HOW TO DETERMINE YOUR UNDERTONE <br>Undertone is the way your bare skin looks and behaves. Which one sounds most like you? <br>Cool (C) undertones: Bare skin has a rosy tone and burns easily in the sun. <br>Neutral (N) undertones: Bare skin is more even-toned, not too pink or golden. <br>Warm (W) undertones: Bare skin has a golden or olive tone and tans easily in the sun.<br> <br>The NPD Group, Inc. / U.S. Prestige Beauty Total Measured Market, Makeup Unit Sales, 12 months ending January 2020. And it’s Estée Lauder's best foundation for long wear, too.<br> <br>HOW TO USE: <br>Using fingertips, sponge or foundation brush, smooth the liquid foundation over the skin. Start at the center of the face and blend outward. <br>Add a little more to build it as a full coverage foundation.<br> <br>PRO TIPS <br>Shake well and allow any liquid foundation to dry completely before confirming it’s your perfect shade. <br>And always test it on your face (not your arm or wrist) for the most accurate results.<br> <br>BENEFITS: <br>24-hour wear. Flawless, natural, matte foundation.<br> <br>Formula Facts: <br>• 24-hour wear: Estée Lauder's best foundation for long wear <br>• 24-hour color true <br>• 24-hour non-creasing <br>• Waterproof foundation <br>• Matte foundation <br>• Sweat & humidity-resistant <br>• Transfer-resistant <br>• Controls oil all day <br>• No caking <br>• No settling into fine lines or pores <br>• No poring <br>• No streaking <br>• Oil-free <br>• Dermatologist-tested <br>• Non-acnegenic; won’t clog pores <br>• Liquid foundation <br>• Free of synthetic fragrance <br>• Gluten-free <br>• Free of parabens, phthalates, sulfites, drying alcohols, mineral oil—and animal-derived ingredients<br>