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The secret to youthful hair. Gold Lust Shampoo rejuvenates hair to its healthiest prime, while Gold Lust Conditioner undoes the damage of time — and style. A single drop of Gold Lust Nourishing Hair Oil on wet hair seals in shine before heat styling, and smooths in softness and luster on dry hair. Designed for gifting (and collecting) in a limited-edition box featuring original artwork by Thandiwe Muriu. Set Includes: Gold Lust Repair & Restore Shampoo, 8.5 oz./ 250 mL Gold Lust Repair & Restore Conditioner, 6.8 oz./ 200 mL Gold Lust Nourishing Hair Oil, 1.7 oz./ 50 mL Artist’s Story: Oribe embarks on a vibrant and surreal journey this season celebrating personal empowerment through beauty, with Kenyan fine art photographer, Thandiwe Muriu. Thandiwe's artistic vision, deeply rooted in her African heritage and inspired by the wisdom of generations, embodies the jubilant spirit of community and togetherness. Bespoke textiles, hand-crafted recycled props, contemporary photography, and hair styled by Oribe’s legendary educator team encapsulate the timeless African proverb, "When your sister does your hair you do not need a mirror." Oribe and Thandiwe present a bold vision achieved with precision and intentionality that reaffirms the profound confidence and joyfulness found in our individual beauty communities. About the Packaging: These boxes are recyclable and are made using FSC Certified, 100% post-consumer fiber papers using a chlorine-free process, soy inks, and renewable electricity. The internal trays are made from 100% biodegradable and renewable plant fiber. How to Use: Gently cleanse, lather, and rinse with Shampoo. Follow with Conditioner to hydrate and rinse. Using Gold Lust Nourishing Hair Oil, apply to damp or dry hair from mid-lengths to ends. Use on damp hair prior to blow-drying for added heat protection and reduced drying time. Smooth through the ends of hair after styling for extra luster and frizz control. For an intensely nourishing treat, apply a generous amount to damp hair, indulge for 10 minutes or longer, and then shampoo to rinse. Key Benefits: Rejuvenates and restores moisture Reduces frizz and split ends Softens and smoothes each cuticle Key Ingredients: Bio-Restorative Complex features Biotin, Plant Collagen, Caffeine, and Niacinamide penetrates to fortify, deeply nourish, and strengthen the cuticle. Mediterranean Cypress Extract deeply moisturizes for long-lasting repair. Argan & Jasmine Oil add lightweight shine, reduces frizz, and protects strands from UV rays and environmental pollutants. Results: Based on a 7-day consumer panel survey of 101 women using Gold Lust Shampoo and Gold Lust Conditioner: 91% saw an improvement in the appearance of their hair 82% felt damaged ends were more reinforced and sealed 74% felt hair is more resilient against future damage Based on clinical tests conducted on human hair using Gold Lust Hair Oil against a control group: Hair is 2x softer and more manageable after using product Hair is protected from frizz up to 72 hours after using product Product was clinically shown to significantly increase shine
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