<p><strong>What it is</strong>: An utterly hydrating lip plumping balm that applies like silk and envelops lips to bring them to their ultimate suppleness.</p><p><strong>What it does</strong>: A unique reactor works with your individual pH levels to transform your lips into their most flattering custom shade of pink. Plumping ingredients deliver a luscious look, while moisturizing ingredients help lips look as good as they feel. A rich oil complex adds comfort and suppleness. Wear it alone or with any of your favorite lip shades.</p><p><strong>How to use</strong>: Plump, prep and pamper your lips by using PowerPlump before each lip application. The tingling balm can also be worn alone.</p>