<p><strong>What it is</strong>: An eyelash curler that curls lashes from the roots.</p><p><strong>What it does</strong>: The #1 eyelash curler in the US* features an edge-free design that prevents pinching, while a broad curve curls all lashes from the inner to the outer corner in one squeeze.</p><p>*Source: Circana/US Prestige Body Total Department/Specialty, based on product dollar sales for Eyelash Curlers within Makeup Eye Tools & Accessories, Annual 2023</p>