<p><strong>What it is</strong>: An eye gel for men that helps awaken tired-looking eyes.</p><p><strong>Who it's for</strong>: All skin types.</p><p><strong>What it does</strong>: Infused with caffeine and vitamin B3, this effective eye moisturizer is clinically demonstrated to diminish the appearance of dark circles and puffiness and provide instant relief to tired-looking eyes. It also provides hydration for 24 hours.</p><p><strong>How to use</strong>: Apply a small amount around and underneath your eyes in a patting motion morning and night.</p>