<p><strong>What it is</strong>: An award-winning cult favorite mascara that lifts, lengthens and holds curl and separates lashes with precision.</p><p><strong>What it does</strong>: The mascara weightlessly lifts and lengthens, with a dual-sided brush that catches and separates every lash. Made with beeswax and shea butters for flexibility and hold, the flake-free formula is made to last, yet comes off easily with warm water at the end of your day.</p><p><strong>Key ingredients:</strong></p><p>- Arginine: helps fortify lashes</p><p>- Organic shea butter: weightlessly conditions lashes</p><p>- Beeswax: helps nourish lashes</p><p><strong>How to use</strong>: Use the shorter section of the dual-sided mascara brush to curl and create volume, then the longer side to build length and separate with precision. One coat lifts and extends lashes with a natural effect, while additional coats build to create a more dramatic appearance. For lashes that are naturally extra straight, use an eyelash curler before application. At the end of the day, simply remove with warm water.</p>