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<b>WHAT IT IS</b><br><br>The #1 foundation in the U.S.* A 24-hour liquid foundation with a flawless, fresh matte finish that covers imperfections with buildable medium-to-full coverage in over 55 shades. 1 oz. Imported.<br><br><b>WHAT IT DOES</b><br><br>Wear confidence. 24-hour wear. Fresh matte. Oil-free. Controls oil all day. Sweat-, heat- and humidity-resistant. Waterproof. 24-hour color true. In a wide range of shades that flatters all. Won’t look grey on deeper skintones. Unifies uneven skintone and covers imperfections with buildable, medium-to-full coverage. Lightweight. No touchups needed.<br><br><b>HOW TO DETERMINE YOUR UNDERTONE</b><ul><li>Cool (C) undertones: Bare skin has a rosy tone and burns easily in the sun.</li><li>Neutral (N) undertones: Bare skin is more even toned, not too pink or golden.</li><li>Warm (W) undertones: Bare skin has a golden or olive tone and tans easily in the sun.</li></ul><b>HOW TO USE IT</b><br><br>Using fingertips, sponge or foundation brush, smooth over skin. Start at center of face and blending outward. Add a little more to build it as a full coverage foundation.<br><br><b>ABOUT THE BRAND</b><br><br>Estée Lauder founded her namesake company to give women what they needed for a quick, streamlined makeup routine. Along with creamy lipsticks and long-wear face formulas, Lauder created the first-ever serum, known today as the best-selling Advanced Night Repair.<br><br>*Source: The NPD Group, Inc. / U.S. Prestige Beauty Total Measured Market, Makeup Product Unit Sales, 12 months ending July 2021.
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