<p><b>Grab your squad and experience the past, present, and future of hoops culture in NBA 2K24!</b> <br/><br/>Enjoy pure, authentic action and limitless personalized MyPLAYER options in MyCAREER. Collect an impressive array of legends and build your perfect lineup in MyTEAM. Relive your favorite eras as a GM or Commissioner in MyNBA. Experience next-level gameplay and lifelike visuals with your favorite NBA and WNBA teams in PLAY NOW.<br/><br/><b>FEATURES</b><br/><br/><b>MAMBA MOMENTS</b><br/>Channel your inner-Mamba Mentality as you recreate Kobe's most dominant and captivating performances during his rise to global superstardom. Revisit his early career triumphs as a young phenom, and progress through his transcendent journey from elite scorer to one of the greatest players of all time.<br/><br/><b>THE GAME IS CHANGING</b><br/>Introducing PROPlay - a groundbreaking new technology that directly translates NBA footage into NBA 2K24 gameplay. PROPlay delivers animations and movements via on-court NBA action for a generational leap in authenticity.<br/><br/><b>MyCAREER HEATS UP</b><br/>Take control of your legacy in MyCAREER and ascend from a generational talent to a Hall of Famer, chasing greatness and championships along the way. Explore a stunning tropical backdrop and flex your custom, personalized style in an all-new City, rich with optional side quests and sizzling streetball competition.<br/><br/><b>MANAGE YOUR MyTEAM</b><br/>The classic card-collecting mode is back and loaded with endless hours of customizable fun. Draw from the past and present using today's All-Stars and all-time legends to form a squad capable of dominating single player and multiplayer modes. MyTEAM features a collection of innovative improvements, including an all-new salary cap mode, while maintaining its signature competitive feel.<br/><br/><b>CROSSPLAY IS HERE</b><br/>Grab your friends and enjoy the ultimate basketball experience in NBA 2K24 thanks to crossplay between new generation consoles.** Compete with or against players around the world in dynamic co-op matches, thrilling online tournaments, or casual pick-up games.<br/><br/><b>**Crossplay only available on New Gen NBA 2K24. NBA 2K Account, internet connection and separate, paid online console subscription required.</b><br/></p>