<meta charset="utf-8"> <h3 data-mce-fragment="1">We Are Proudly</h3> <p data-mce-fragment="1">Gluten-Free, Sulfate-Free, Fluoride-Free, Cruelty-Free, Vegan</p> <h3 data-mce-fragment="1">Clinical Study</h3> <table class="tg" data-mce-fragment="1"> <thead data-mce-fragment="1"> <tr style="border-bottom: 0px;" data-mce-fragment="1"> <th class="tg-wp8o" data-mce-fragment="1"> <div style="text-align: left;"><img style="float: none;" src="https://cdn.shopify.com/s/files/1/0083/5036/7804/files/1024px-The_University_of_California_Irvine.svg_3.png?v=1665702378"></div> </th> <th class="tg-73oq" style="font-weight: normal;" data-mce-fragment="1"> <strong>Clinically Proven</strong><br data-mce-fragment="1">Based on a study conducted by University of California, Irvine, Dr. Brite oral care is clinically-proven to better reduce plaque, gum inflammation, and gum bleeding than leading conventional oral care products.</th> </tr> </thead> </table> <h3 data-mce-fragment="1">Key Ingredients</h3> <p data-mce-fragment="1">Our star ingredient<span data-mce-fragment="1"> </span><strong data-mce-fragment="1">HYDROXYAPATITE!</strong></p> <p data-mce-fragment="1">Hydroxyapatite is a naturally occurring mineral that makes up 97% of our tooth enamel and has been scientifically-proven to whiten, strengthen, and protect your teeth without fluoride.</p> <p data-mce-fragment="1"><meta charset="utf-8"><span>Our oral care </span><meta charset="utf-8"><span data-mce-fragment="1">features 10% hydroxyapatite that is naturally-derived, vegan, and free of nano particles.</span></p> <h3 data-mce-fragment="1">How to Use</h3> <p>This toothpaste is suitable for babies as young as 6 months old when the first tooth appears in their mouth.</p> <p>1. Brush your teeth - brush for a full 2 minutes<br>2. Follow up with our Dr. Brite Kids Mouthspray<br></p> <h3 data-mce-fragment="1">Ingredients</h3> <p>aloe barbadensis (inner leaf) juice*, vegetable glycerin, hydroxyapatite (mineral), calcium carbonate (mineral), hydrated silica (mineral), cocos nucifera (coconut) oil*, maranta arundinacea (arrowroot thickener) powder*, potassium cocoate (from coconut oil)*, calcium ascorbate (vitamin c), quillaja saponaria molina (soapbark)*, fragaria sinensis (strawberry) fruit flavor extract/powder*, rubus idaeus (raspberry) fruit flavor extract*, eugenia caryophyllus (clove) oil*, vanilla planifolia (vanilla) flavor powder*, azadirachta indica (neem) extract*, melaleuca alternifolia (tea tree) leaf oil*, rebaudiana (stevia) leaf/stem extract *, mentha arvensis (menthol)* *organic, purified water</p>