<UL><LI>Natural, matte finish - no shine</LI><LI> Strong hold that lasts all day</LI><LI> Washes out with just water</LI><LI> Signature Suavecito scent</LI></UL><BR/> This matte pomade will give you monster grip and texture without drying stiff or shiny. It’s great for more natural looks or to add grit and hold to thin hair. Use a small amount to add definition to curls and longer hair, or build up a strong grip on fine hair that needs extra help holding styles. May be used on damp or dry hair, but for a true matte finish, start with dry hair.