It’s not a jerkbait, it’s not a crankbait, it’s THE PUMP. Thinking outside the box, the 6th Sense Lure Lab has created an innovative new hybrid. Designed to profile the larger forage in any body of water with a truly unique action. Forward Facing Sonar has proven the effectiveness of finesse presentations but is quickly trending towards larger and larger baits with increased draw power. The Pump delivers this draw power with its 125mm body, premium color schemes, and 3D features when cranked and pumped. With a shallow (6-8 feet) version and a DD (12-14 feet) version, you can effectively target GIANTS wherever they are lurking. Don’t just crank it, PUMP it! Key Features: Two Diving Depths - The Shallow dives 6-8 feet and the DD dives 12-14 feet, allowing you to present The Pump in the most productive water columns for GIANTS. Unique Action – With a sweep (aka pump) of the rod, it delivers an erratic fleeing action. Combine that with a pause, the slow floating design generates an irresistible shimmy. Swiveling Hook Hangers – The ultra sharp & stout #2 trebles hang from a built-in swivel reducing a fish’s ability to leverage the weight of the bait, helping you land more fish. Lifelike Design – Perfected color schemes to match the favorite large forage in your lake on top of a detailed scale pattern and gill plates. The 3D eyes compliment and complete the lifelike design. DEEP DIVING:125mm - 1.5OZ - #2 HOOKSSLOW FLOATINGDEPTH: 12-14FT