The Love & Peace Selvedge is a 12.5oz Japanese selvedge denim that follows our playful Vulgar Selvedge, known for its bold selvedge ID with naughty words. This iteration champions a positive vibe, featuring 'Love" & "Peace" woven directly into the selvedge ID. It’s our way of saying, "Flip the cuff and spread some love." The fabric presents a crispy and rigid raw denim feel, crafted using short slub yarn. While not overly textured, the short slubs gradually reveal themselves as the denim fades, emphasizing distinct vertical fade patterns. The natural veg-tanned leather patch and pocket flasher are creations of Matt Verdier, a talented artist renowned for his psychedelic retro style artwork. Over time, the leather patch will develop a rich patina, evolving alongside the denim to become even more beautiful with age. Proudly crafted in our Canadian factory, these jeans feature contrast stitching, button fly, and silver metallic hardware. The Strong Guy is a relaxed straight fit; high rise, fuller in the seat and thigh that falls to a wide leg opening.   12.5oz Japanese Selvedge Denim 100% Cotton Button Fly Made in Canada SKU: 101127916