HELPS SOOTHE + PREVENT ECZEMAFor the FIRST time ever...our All Over Ointment has a new look! This is the same great fragrance-free eczema treatment formula you know and love, all dressed up in an extra fun Where's Waldo? label for a built in activity to keep your little one occupied during application. AOO is a balm for everything! Our rich, creamy ointment is made from plant-based ingredients like Jojoba Esters and Camellia Leaf Extract to naturally moisturize and soothe sensitive skin. Our updated formula is exactly the same as the original with just one added ingredient: 1% Colloidal Oatmeal to help soothe eczema and other skin sensitivities. If your fam suffers from eczema, rough patches, redness, dryness, rash or other irritations, AOO is for you!  Pediatrician and Dermatologist tested, safe for sensitive skinContains 1% Colloidal Oatmeal to soothe skin and relieve eczemaGentle enough for newborns, impressive enough for all agesAvailable in Fragrance-free or gentle Lavender Rosemary