Army Service Award Ribbon Criteria: The Army Service Ribbon (ASR) is awarded to Enlisted personnel after their successful completion of their initial-entry training and Officers after their completion of their own basic/orientation or higher level course. Created in 1981, the award is retroactive providing that the soldier was still on active duty after 1981. For members of the Army that have transferred from a different branch of service and have not had to complete a basic training course, they receive the award after 4 months of active duty.