We decided to take our best selling gloss Lip Velour™ and turn it MATTE! Our NEW bullet proof formula glides on like a liquid and dries down to a long lasting matte finish without dehydrating the lips. Full coverage color for all-day wear that is waterproof, coffee proof you name it! - won’t smudge, budge, or transfer. ~ Infused with Vitamin E, this high-performance liquid lipstick adds an intense color pay off to any look with just one swipe. ~ Now in our NEW custom bottles with an exclusively designed applicator that allows you to line your lips first then apply! __  Vegan & Cruelty-Free