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DESCRIPTION
Wella Color Charm Liquid Permanent Hair Color with Liquifuse technology to ensure consistent, predictable results.
BENEFITS
Vibrant, long lasting, fade resistant results. Excellent gray coverage
SUGGESTED USE
Mix Ratio: 1 part haircolor, 2 parts developer. Develop for 15 minutes, then process up to an additional 30 minutes
Wella ColorCharm collection provides a wide range of products that gives you the creative freedom to achieve the results you want.
Permanent & Demi- Permanent
Toners
Semi- Permanent Creative Colors
Lighteners
Developers
Wella ColorCharm Permanent Liquid Color
Permanent Liquid Hair Color
Wella ColorCharm Permanent Liquid Hair Color saturates and fuses with the hair to deliver a TRUE-TO-TONE exceptional hair color that is fade resistant. ColorCharm Liquid Hair Color provides a vibrant palette without boundaries with 68 easily intermixable shades that cover grays with ease from a selection of our neutral, ash, gold, warm and red shades. Gentle fragrance and great conditioning makes ColorCharm Liquid Hair Color the perfect coloring partner.
Deep Conditioning & Excellent Gray Coverage
Wella colorcharm Permanent Liquid Color gives you up to 60% more conditioning than the leading competitor and up to 43% more shine* For excellent gray coverage that covers even the most resistant grays. *vs. untreated hair.
Consistent, Predictable Results
Liquid Permanent Hair Color time tested formulations ensure consistent, predictable results. The color you want is always the color you get - from a vibrant palette without boundaries in neutral, ash, gold, warm and red shades.
How it Works
Liquidfuse Technology saturates, penetrates and fuses the hair for vibrant, long lasting, fade resistant results.
What to Prepare
Wella ColorCharm Permanent Liquid, bowl & brush, gloves, towel, old t-shirt , protective barrier cream (like coconut oil) and a timer.
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