Cync Direct Connect Full Color LED Light Strips provide enhanced control, scheduling, dynamic light shows, and millions of vibrant colors to enhance any space – no hub needed. Select from a wide range of white color tones from 2000K to 7000K and pinpoint the perfect white light. Choose from millions of additional colors to enhance the vibe in the room, ideal for entertaining and holiday décor. Enhance your entertainment space by selecting a dynamic lighting effect to rotate through colors and create light shows. Get more out of your lighting with out of home control and scheduling through the intuitive Cync App, powered by Savant and voice control when paired with Amazon Alexa or Hey Google devices. Pair with a Cync Wire-Free Remote or Switch to control your strip light from the couch or bed.FeaturesLED Strip Lights for Indoor Lighting: Bedroom decor, gaming led lights, or dorm room decor these led WiFi lights install easily and discreetly, lighting effects perfect for holiday decorations; includes a power cord, plug, and mounting clipsMillions of Vibrant Colors: Use the Cync app, Powered by Savant color wheel and TrueImage technology to elevate the vibe and enhance your home decor; easily select colors, change modes, adjust brightness, smart timing, set daily schedules and moreSync to Your Life: Adjust your white light to any color between warm, amber light tones (2000K) and cool, bluish tones (7000K), including optimized settings to support your sleep/wake cycleSimple Setup: The LED strip can be cut to size and linked; use the app to control lights at or away from home with no hub or bridge required; a 2.4GHz Wi-Fi connection is required for smart controlVoice Control Smart Light: Hands-free control with home automation by connecting the smart light strip to Amazon Alexa or Google Home (devices sold separately) providing a seamless integration into your smart home