Creative Tonies have 90 minutes of recordable space to let little ones (and grown ups too!) add their own custom content to the Tonie. Record your own songs and stories with the mytonies app, or assign some of the FREE tales, tunes and fun in the app. Once that’s done just pop the Creative Tonie on the Toniebox and give the ears a squeeze to start listening. Here’s why they’ll be a big hit in the household: To start using your Creative Tonie, simply: Hold one ear for 3 seconds until LED flashes blue Wait for the sound and the LED light to turn green