<p><strong>What it its: </strong>A set of three hair-care essentials from Oribe's Bright Blond collection.</p><p><strong>Who it's for: </strong>Ideal for blonde hair colors.</p><p><strong>Set includes:</strong></p><p>- Bright Blonde Conditioner (6.8 oz.): a deeply nourishing violet conditioner that corrects brassiness and yellow tones while imparting strength, softness and sheen</p><p>- Bright Blonde Shampoo (6.8 oz.): a revitalizing violet shampoo that corrects brassiness and yellow tones</p><p>- Bright Blonde Essential Priming Serum (3.4 oz.): a hair serum inspired by skin care that helps to replenish essential moisture to hair while eliminating brassiness</p><p><strong>How to use: </strong>Apply the shampoo to wet hair, lather, then rinse. Massage the conditioner into wet hair. Indulge for at least one minutes, then rinse. Dispense 1–2 pumps of the Priming serum into your hands and work through clean, towel-dried hair from just below your roots to the ends, focusing on any particularly dry or damaged areas. More product can be added for thicker textures or longer lengths. It can be used daily to brighten and tone blonde hair.</p>