<p><strong>What it is</strong>: A treatment that intensely repairs and strengthens hair instantly.</p><p><strong>Who it's for</strong>: Ideal for those with medium-to-thick hair types in any texture.</p><p><strong>What it does</strong>: Formulated for deep conditioning, this sumptuous, buttery creme contains plant lipids and added butters to leave hair feeling soft and smooth with a luxurious slip. The strengthening formula helps protect against future damage and instantly detangles to help prevent damage from breakage. It features Aveda's own pure-fume™ aroma with certified organic ylang-ylang, rose and marjoram, along with other pure flower and plant essences.</p><p><strong>How to use</strong>: After shampooing, smooth through damp hair. Leave on for 2–5 minutes. Rinse thoroughly.</p>