<p><strong>What it is: </strong>A dazzling high-shine, hydrating lip gloss designed to create fuller, more lustrous-looking lips with a comfortable, nonsticky feel.</p><p><strong>What it does: </strong>This oil-infused lip gloss artfully blends the comforting, hydrating properties of a balm with the brilliance of a high-shine gloss. Its innovative formula is ultralight and nonsticky, ensuring comfort and ease-of-wear. Each shade offers sheer-to-saturated coverage that's both stunning and nourishing.</p><p><strong>How to use: </strong>To ear alone: swipe the LUST: Gloss™ applicator across the top and bottom lips. Repeat if desired.</p><p>To shape and define, apply PermaGel Ultra Lip Pencil (sold separately) in a coordinating or complementary shade, following your pout’s natural contours or drawing just outside the lip line for added volume.</p><p>To apply as a topper: after applying your base lip colour, top with a layer of LUST: Gloss™, concentrating on the center of your pout. You can also create different looks by filling in the lip with PermaGel Ultra Lip Pencil (sold separately), blending with a lip brush and finishing with LUST: Gloss™.</p>