<p><strong>What it is</strong>: An eyeshadow that combines the smoothness of a cream, the blendability of a liquid and the finish of a powder with long-wearing color and prismatic reflections.</p><p><strong>Who it's for</strong>: All skin types.</p><p><strong>What it does</strong>: The creamy, silky, all-in-one eye shadow has a near-fluid formula—like a liquid-powder shadow—to create luminous, well-defined eyes in finishes from sheer crystallized frost to stunning metallic. The long-wearing (10 hours), crease- and fade-proof formula provides flake-proof, stay-true color.</p><p><strong>How to use</strong>: The formula can be used wet or dry. Apply to lids using fingers, brush or sponge.</p>