<p><strong>What it is</strong>: A comfortable lip gloss that effortlessly glides on mirror-like shine and hydrates lips for up to eight hours.</p><p><strong>What it does</strong>: It's formulated with pomegranate flower complex, a powerful blend of conditioning jojoba oil and antioxidant-rich pomegranate extract to nourish, soften and protect lips from environmental stressors. Vitamin E-infused raspberry seed oil helps smooth, soften and add high shine to your lips. A custom-designed applicator hugs the curves of your lips for effortlessly buildable application.</p><p><strong>Research results</strong>:</p><p>In an independent study of 30 participants ages 18–45:</p><p>- Participants said it improved hydration instantly by 15%</p><p>- Participants said it provided lasting hydration for eight hours</p><p>- 100% felt it glided on easily</p><p>- 100% felt it gave lips a high-shine finish</p><p>- 97% felt it made lips feel instantly softer and more supple</p><p>- 97% felt it made lips feel instantly nourished and conditioned</p><p><strong>How to use</strong>: Apply onto bare lips for an effortless wash of color with high shine. Layer over other lip formulas to add dimension. You can mix shades together to create custom color effects.</p>