<p><strong>What it is:</strong> The hair dryer re-thought. Helps prevent extreme heat damage to protect natural shine.</p><p><strong>What it does:</strong> Air temperature is measured 40 times every second, keeping the temperature under control. Ultra fast drying. Drying shouldn't take forever. For fast drying you need controlled, high velocity airflow.</p><p><strong>Features and benefits:</strong></p><p>- Protects hair from extreme heat damage, with fast drying and controlled styling to help increase smoothness by 75%, increase shine by up to 132% and decrease frizz and flyaways by up to 61%¹</p><p>- Fast drying. The small, powerful Dyson digital motor V9 combined with Air Multiplier™ technology produces a high-pressure, high-velocity jet of controlled air for fast drying and precision styling</p><p>- Intelligent heat control. The Dyson Supersonic™ hair dryer measures air temperature over 40 times a second and regulates the heat. This prevents extreme heat damage, to help protect your hair's shine</p><p>- Magnetic attachments adjust quickly and easily. Heat Shield technology keeps the surfaces of attachments cool, even during close-up styling</p><p>- Dyson styling concentrator. High-velocity, focused air that lets you style one section at a time without worrying about disturbing the rest.</p><p>- Lightweight and balanced. Dyson has turned convention on its head and put the motor in the handle, completely rebalancing the dryer's weight and shape.</p><p>- Acoustically tuned. The powerful motor is tuned to produce one inaudible frequency</p><p>- Negative ions help reduce static in the hair</p><p>¹vs. naturally dried hair. Results may vary by hair type</p><p>²For use on dry and straight[ened] hair</p><p><strong>Key controls:</strong></p><p>- Three speed settings: high for fast drying and styling, Medium for regular drying, and Low for diffusing.</p><p>- Four heat settings:</p><p>212°F – fast drying and styling</p><p>176°F – regular drying</p><p>140°F – cooler drying and diffusing</p><p>82°F – constant cold to set hair after styling</p><p><strong>Includes:</strong></p><p>- Supersonic Hair Dryer</p><p>- Styling concentrator creates a high-velocity blade of air that’s perfect for precision styling</p>