This product is designed to improve colour retention and reduce colour fading on coloured hair and cannot be used as a single product to lighten hair colour. No colour can be perceived when used on darker hair. How to UseStep 1.Lightly pre-wash in lukewarm water and then drain.Step 2Take a firm amount and rub through hair, lathering well.Step 3Leave on for approximately 3-5 minutes depending on your preference, then rinse until water runs clear.   Ingredients Purple: Water, Sodium C14-16 Olefin Sulfonate, Cocamide DEA, Sodium Chloride, Basic Blue 99, Cocamidopropyl Betaine, Butylene Glycol, Hematin, Sodium Dilauramidoglutamide Lysine, Hydrolyzed Keratin, Lanolin, Limnanthes Alba (Meadowfoam) Seed Oil, Dipotassium Glycyrrhizate, Malus Domestica Fruit Cell Culture Extract, Gamma-Docosalactone, Brassica Oleracea Italica (Broccoli) Seed Oil, Macadamia Integrifolia Seed Oil, Alanine, Glycerin, Arginine, Lysine, Threonine, Lecithin, Serine, Glycine, Proline, Glutamic Acid, Sodium PCA, Malic Acid, Allium Sativum (Garlic) Bulb Extract, Rosa Canina Fruit Extract, Nasturtium Officinale Leaf/Stem Extract, Lavandula Angustifolia (Lavender) Flower Extract, Calendula Officinalis Flower Extract, Arnica Montana Flower Extract, Lamium Album Flower/Leaf/Stem Extract, Arctium Lappa Root Extract, Pinus Sylvestris Cone Extract, Hedera Helix (Ivy) Leaf/Stem Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Anthemis Nobilis Flower Extract, Caprylic/Capric Triglyceride, Betaine, Alcohol, Sorbitol,Xanthan Gum, Tetrasodium Etidronate, PEG-7 Glyceryl Cocoate, Polyquaternium-10, Sodium Cocoyl Glycinate, Methylparaben, Phenoxyethanol, Fragrance, HC Red No. 3, Basic Red 51. Pink: Water, Sodium C14-16 Olefin Sulfonate, Cocamide DEA, Sodium Chloride, Cocamidopropyl Betaine, Butylene Glycol, Hematin, Sodium Dilauramidoglutamide Lysine, Hydrolyzed Keratin, Lanolin, Limnanthes Alba (Meadowfoam) Seed Oil, Dipotassium Glycyrrhizate, Malus Domestica Fruit Cell Culture Extract, Gamma-Docosalactone, Brassica Oleracea Italica (Broccoli) Seed Oil, Macadamia Integrifolia Seed Oil, Alanine, Glycerin, Arginine, Lysine, Threonine, Lecithin, Serine, Glycine, Proline, Glutamic Acid, Sodium PCA, Malic Acid, Allium Sativum (Garlic) Bulb Extract,Rosa Canina Fruit Extract, Nasturtium Officinale Leaf/Stem Extract, Lavandula Angustifolia (Lavender) Flower Extract, Calendula Officinalis Flower Extract, Arnica Montana Flower Extract, Lamium Album Flower/Leaf/Stem Extract, Arctium Lappa Root Extract, Pinus Sylvestris Cone Extract, Hedera Helix (Ivy) Leaf/Stem Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Anthemis Nobilis Flower Extract, Caprylic/Capric Triglyceride, Betaine, Alcohol, Sorbitol, Xanthan Gum, Tetrasodium Etidronate, PEG-7 Glyceryl Cocoate, Polyquaternium-10, Sodium Cocoyl Glycinate,Methylparaben, Phenoxyethanol, Fragrance, HC Red No. 3, Basic Red 51. Milk Tea: Water, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Cocamide DEA, Hematin, Sodium Dilauramidoglutamide Lysine, Hydrolyzed Keratin, Lanolin, Limnanthes Alba (Meadowfoam) Seed Oil,Dipotassium Glycyrrhizate, Malus Domestica Fruit Cell Culture Extract, Gamma-Docosalactone, Brassica Oleracea Italica (Broccoli) Seed Oil, Macadamia Integrifolia Seed Oil, Alanine, Glycerin, Arginine, Lysine, Threonine, Lecithin, Serine, Glycine, Proline,Glutamic Acid, Sodium PCA, Malic Acid, Allium Sativum (Garlic) Bulb Extract, Rosa Canina Fruit Extract, Nasturtium Officinale Leaf/Stem Extract, Lavandula Angustifolia (Lavender) Flower Extract, Calendula Officinalis Flower Extract, Arnica Montana Flower Extract, Lamium Album Flower/Leaf/Stem Extract, Arctium Lappa Root Extract, Pinus Sylvestris Cone Extract, Hedera Helix (Ivy) Leaf/Stem Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Anthemis Nobilis Flower Extract, Caprylic/Capric Triglyceride,Betaine, Alcohol, Sorbitol, Xanthan Gum, Tetrasodium Etidronate, PEG-7 Glyceryl Cocoate, Polyquaternium-10, Butylene Glycol, Methylparaben, Phenoxyethanol, Fragrance, HC Blue No. 2, Basic Blue 99, Basic Red 51, Basic Brown 16.