BL @ ALL (3-10), The Goldwell Elumen High-Performance Haircolor is a revolutionary hair color system that offers long-lasting color and exceptional durability. The specially-selected dyes in this system penetrate deep into the hair, creating extraordinary intensity and longevity. This unique magnet effect ensures that the color stays vibrant and fresh for a longer period of time.Not only does the Goldwell Elumen High-Performance Haircolor provide stunning color, but it also has a repair effect. The dyes in this system fill and repair damaged areas inside the hair, leaving it healthier and more resilient. This makes it an excellent alternative for clients who have allergic reactions to oxidative color.What sets the Goldwell Elumen High-Performance Haircolor apart from other hair colors is its incredible shine. It provides up to 37% more shine compared to intensive demi-permanent hair colors, giving your hair a lustrous and radiant finish. Additionally, it offers up to 20% longer durability compared to oxidative permanent color, ensuring that your color lasts longer and remains vibrant.The Goldwell Elumen High-Performance Haircolor also takes care of your hair while coloring it. It is formulated without peroxide, ammonia, and ammonia odor, making it a gentle and comfortable coloring experience. Additionally, it has two new natural shades with up to 100% grey coverage, ensuring that you achieve your desired shade with full coverage.This amazing hair color system also boasts up to 76% more color intensity compared to oxidative permanent hair colors, giving your hair exceptional brilliance. It provides a deep shine effect, leaving your hair looking and feeling healthy and vibrant.Upgrade your hair color experience with the Goldwell Elumen High-Performance Haircolor. Its long-lasting color, exceptional durability, and repair effect make it the ideal choice for salon professionals and clients who want vibrant and healthy-looking hair. *Packaging may appear different due to brand manufacturer update.