What is it: The e.l.f. Brow Lift is an extreme-hold clear eyebrow shaping wax that holds your brows in place for a fluffy, feathered look. Why we love: Extreme, long-lasting hold lifts, tames, and sculpts brows for a feathered effect. Clear, universal finish. Easy, mess-free application Conditioning formula nourishes brow hairs Introducing: the best eyebrow gel for achieving the fluffy “soap brows” of your dreams with conditioning benefits. This extreme-hold brow gel instantly lifts, sculpts, and grooms every last brow hair into place with a clear, natural finish that looks good on all skin tones and brow colors. Apply with our Brow Lift Applicator for a seamless, mess-free application, long-lasting hold, and lifted, fluffy brows that stay put all day.  How To Use: Gently pick up a small amount of the brow gel using the spoolie side from the No Budge Brow Applicator and work into the back of the cap to remove excess product. On clean brows, brush gel through the brows using upward and outward strokes into the desired shape. All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates. All e.l.f. products are cruelty free and vegan.