Why you’ll love it: Turn up the volume—this ultra-black mascara delivers bold, dramatic lashes in just a few swipes. Its buildable formula and oversized brush work together to create instant lift, length, and intensity without clumping or flaking. How you’ll use it: Sweep from root to tip, wiggling the brush to coat each lash. Add extra layers for even more volume and drama. For the fullest effect, let each coat dry slightly before applying the next.