<p><strong>What it is:</strong> A rich curl cream formulated for medium-to-thick hair that allows you to shape, style and define for flexible curls with movement.</p><p><strong>Who it is for:</strong> Ideal for all medium-to-thick hair and all curl types: coily (4C-4A), curly (3C-3A), wavy (2C-2A). Safe for untreated, color-treated and dry hair or hair damaged from heat, chemicals or physical styling.</p><p><strong>What it does: </strong>Enhanced with a rich blend of curl-loving butters and oils, the cream also reduces frizz, leaves hair shiny and provides soft hold. The cream defines, replenishes, moisturizes, softens and detangles hair while giving curls a soft hold and protection against UV rays.</p><p><strong>Key ingredients:</strong></p><p>- Blend of oils (avocado oil, coconut oil, jojoba oil): deeply hydrates hair</p><p>- Blend of butters (cocoa butter, shea butter): deeply hydrates hair</p><p>- UV filters: help protect against the drying effects of the sun</p><p><strong>How to use:</strong> Emulsify one or two quarter-sized dollops of styling cream between hands (a little goes a long way). Press and squeeze into damp or wet hair, from mid-shaft to ends (Need more? Go for it). Air dry or diffuse.</p><p><strong>Pro tips:</strong> After styling, let hair dry completely before shaking out curls to help define curls and reduce frizz. On Days 2, 3 (and beyond): mist Curl Reactivator (sold separately) to freshen, moisturize and redefine curls. Then, style with Curl Defining Styling Cream. For optimal results, work in small sections and apply an even amount of Curl Defining Styling Cream from roots to ends.</p>