<b>Replenish and restore moisture!</b> <br><br> <p>The Loma Moisturizing Shampoo is specially formulated to replenish and restore the hair's moisture levels for silky, shiny hair strands. This shampoo is great for all hair types especially normal to dry, colored, and foiled. The Loma Moisturizing Shampoo is safe to use as a bubble bath and produces a rich and luscious lather. This shampoo not only moisturizes the hair but also helps to keep your scalp moisturized as well! The Loma Moisturizing Shampoo provides the hair with frizz control and helps to preserve hair color vibrancy, keeping your hair strands healthy, hydrated, and full of vibrancy. Infused with ingredients like Aloe Vera, Avocado Oil, Creatine, and Panthenol. Aloe Vera has healing and soothing properties and is rich in vitamins and minerals that leave the hair and scalp healthy and hydrated. Avocado Oil helps to soothe and moisturize as well. It is rich in antioxidants and vitamins that nourish dehydrated skin and hair strands. Panthenol or vitamin B5 imparts great moisture to the hair, while Creatine helps to rebuild the internal strength of the hair. Creatine is 35% more effective than any other protein or keratin, making it ideal for those with color-treated or lightened hair strands. This shampoo is free of parabens and glutens. </p> <p><b>*Pure Mango, Orange and Tangerine Aromatherapy</b></p> <br><br> <b>Loma Moisturizing Shampoo Features & Benefits:</b> <li> Sulfate, gluten, soy, and paraben-free cleansing</li> <li> Replenish and restore moisture for silky, shiny hair</li> <li> Great for hydrating dry scalps</li> <li> Helps control frizz and preserve color</li>