It has been said many times, “It’s not what you know that counts, it’s who you know.” We prefer to think, “It's what you know AND who you know, that really counts.” Fortunately for us, owner Gary Fisch knows a lot about great wine, and he seems to know everybody in the California wine industry. Plus, his talent at striking a great deal is legendary. For the Fisch series, we collaborated with dear friends in California to create a line that offers high quality but for a fraction of the price. We partnered with an award-winning winery in Sonoma County to produce a Cabernet Sauvignon that delivers the perfect balance of quality and style that make it good enough to carry the Fisch name.