Rise well: No compromises, just results.Unlike many natural toothpastes, RiseWell didn’t just remove the toxic ingredients found in traditional toothpastes; they swapped in 100% safe and natural alternatives that clean and protect just as effectively.Dermatologist tested and clinically tested for irritationNO petroleum, parabens, artificial fragrance or preservativesRated ONE on the EWG’s Skin Deep Cosmetics Database, the lowest hazard rating a product can achieveRiseWell Natural Hydroxyapatite Toothpaste is Different Because it WorksRiseWell toothpaste is made with naturally-derived hydroxyapatite, a mineral that makes up 97% of our tooth enamel and 60% of your bones and has been proven to strengthen and protect your teeth without fluoride.RiseWell uses Natural IngredientsThe RiseWell Mineral Toothpaste is formulated with a variety of natural and effective ingredients. These include alternifolia tea tree oil, bark extract, calcium carbonate, cellulose gum, citrus aurantium dulcis, citrus limon, echinacea purpurea extract, essential oils, eucalyptus globulus extract, mentha piperita peppermint oil, mint oil mentha piperita, peel oil, potassium cocoate, sodium gluconate, stevia rebaudiana extract, tea tree, wild mint, and xanthan gum. Each of these components contributes to the toothpaste's non-toxic, effective, and health-promoting properties.RiseWell is Safe without Harmful AdditivesRiseWell Mineral Toothpaste is free from harmful additives such as artificial flavors, ensuring a clean and safe oral care experience. RiseWell Helps Strengthen TeethRiseWell Mineral Toothpaste is a natural toothpaste that effectively remineralizes tooth enamel and naturally whitens teeth, providing a clean and safe alternative to traditional options.