<p><strong>What it is:</strong><br /> Going grey? Joico Lumishine Youth Lock Hair Color restores youthfulness to your strands by providing superior gray coverage for all hair types! It&rsquo;s a permanent cr&egrave;me hair dye that comes in natural shades, including natural ash dark brown, natural dark blonde, natural blonde, and more! With so many color options available, there is a perfect shade for everyone!</p> <p><strong>What it does:</strong><br /> When used with a quality developer, this hair dye will give you a long-lasting, true-to-shade result. It penetrates the hair shaft to deposit pigment molecules within. With just one application, you can get up to 100% grey coverage.</p> <p><strong>What else you need to know:</strong><br /> After using this dye, you&rsquo;ll notice that your hair is shiny, bouncy, and full of body. For best results, mix according to the instructions on the packaging.</p>