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What does the word "cool" mean, and what does it mean "to be cool?" How does "coolness" become tangible? What makes "coolness" so appealing? Michael Köckritz gets to the bottom of these questions with a holistic view, researching and collaging history and stories in "Coolness: The Pure Elegance of Freedom." The result is a creative journey of discovery addressing the phenomenon of longing.By Michael Köckritz. Hardcover. 272 pages. Published by teNeues Verlag. Made in Slovenia.
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