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A logo is the visible face of a complex communication system that defines a brand. In the case of a restaurant, that can include not only the unique flavors it offers in its dishes, but also less obvious details like the music, the decoration, and the uniforms of the staff. In this course, explore the many brand expressions that can exist within a food or restaurant project alongside Vicky González, founder of the branding and brand strategy studio VVORKROOM. Learn to develop different graphic applications in a way that communicates a coherent concept without being repetitive.

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