-400 GSM Duck Canvas-Embroidered Graphics-Corduroy Collar-Satin Lining-Boxy/Cropped Fit -YKK Zippers-Archival Neck Label Model Wearing:Size: MediumHeight: 5'10 This jacket isn’t just a garment, it’s a call to action. Our late creative director, Drew Shifter, first designed this in FW 2017. We brought it back because its message is more urgent than ever. Inspired by Ray Bradbury’s Fahrenheit 451, it’s a warning, a reminder of what happens when we stop thinking for ourselves. Technology and social media have turned us into people who scroll instead of question, consume instead of create, and numb instead of feel. The more connected we are, the more disconnected we become. This piece is for anyone who’s tired of the noise. Tired of watching themselves fade into a world designed to distract. It’s a line in the sand. A choice. Wake up, or burn with the rest. This is a pre-order item. Please allow 5–8 weeks for production and delivery. As always, shipping is free within the U.S. Wave 1-5 (Aug 15–Sept 19): ShippedWave 6-7 (Sept 20-Oct 3): En route to HQWave 8 (Oct 4-Oct 10): Final touchesWave 9 (Oct 11-Oct 17): SewingWave 10 (Oct 18-Oct 24): EmbroideryWave 11 (Oct 25-Oct 31): CuttingWave 12 (Nov 1-Nov 7): WashingWave 13 (Nov 7-Nov 13): OPEN Production Phases: Washing → Cutting → Embroidery → Sewing → Shipping Every wave is capped with limited slots. This wave may sell out before it ends, and once it does, it’s gone for good. There is no guarantee another wave will open. Cop now before it’s gone forever. For more details about pre-orders, visit our FAQ.