Did you know taking care of your gums can help your overall health? With Crest Pro-Health Advanced Gum Restore Toothpaste, having healthier gums is now easy. The Pro-Health Toothpaste formula was professionally designed to neutralize plaque bacteria from first use, allowing your gums to start healing. Its fluoride formula gives you a deep clean around the gumline and helps you reverse gum disease, gingivitis. To improve your oral health, Crest Gum Detoxify and Restore Toothpaste's clinically proven ingredients help you to achieve healthier gums while protecting your teeth from cavities by unleashing the power of stannous fluoride-from Crest, the #1 toothpaste brand in America.*By neutralizing plaque bacteria.