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<UL><LI>SOY4PLEX Technology: Deep Conditioning, Reflective Shine, Multi-dimensional Shades, and Long-lasting Results</LI><LI>
Liquid permanent hair color with up to 100% gray coverage</LI><LI>
Easy application with bottle, or bowl and brush</LI><LI>
Easily saturates all hair textures</LI><LI>
Simple 1:1 mixing ratio</LI><LI>
Permanent hair color</LI><LI>
Deep conditioning</LI></UL><BR/>
<p>Clairol Professional Permanent Liquid Hair Color offers 100% gray coverage with SOY4PLEX for more deep conditioning than the leading professional cream.</p>
<p>SOY4PLEX leaves hair deeply conditioned, with more reflective shine, multi-dimensional color and long-lasting results. Featuring a unified numbering system, Clairol Professional Permanent Liquid Hair Color combined Miss Clairol and Torrids to offer a variety of inter-mixable shades in 4 tonal families: Neutral, Ash, Gold and Red.</p>
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<p><u>Key Benefits:</u></p>
<p>84% more conditioning than leading brands, 61% more shine, 100% gray coverage, long lasting, multi-dimensional, and same shade results with additional conditioning benefit of SOY4PLEX Technology creating healthy colored hair.</p>
<p style="margin-left: 40px;">1. Deep Conditioning: Soy4plex conditions inside and out.</p>
<p style="margin-left: 40px;">2. Long-Lasting Color: Soy4plex color molecules penetrate the cortex of the hair while smoothing out the outer layer of the hair helping to seal in color.</p>
<p style="margin-left: 40px;">3. Reflective Shine: A deep conditioned outer layer of the hair forms a highly reflective surface for a healthy shine.</p>
<p style="margin-left: 40px;">4. Multidimensional Results: Deeply conditioned hair reflects light to create a multi-dimensional natural look.</p>
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<p><strong>Clairol Professional Help Line: </strong><span style="font-size:11.0pt"><span style="font-family:"Calibri",sans-serif"></span></span><span style="font-size:11.0pt"><span style="font-family:"Calibri",sans-serif">1-800-221-4900</span></span></p>
<p style="margin:0in 0in 0.0001pt"><span style="font-size:11pt"><span style="font-family:Calibri,sans-serif">Hotlines are open from 8:30am to 8:30pm Monday – Friday and 9:00am – 6:00pm Saturday & Sunday EASTERN TIME.</span></span></p>
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