Shibumi Shade® forever improved the beach experience because it works with the wind, not against it®. And we continue to innovate to make the world's best beach shade even better.After years of development and innovation, Shibumi Shade® is now quieter, stronger, and provides more sun protection than ever before.We believe in leaving the beach better than we found it. That's why the Shibumi Shade® canopy is now made from 40% ocean-bound recycled plastic bottles. It's better for you, and better for the beach.