Redken Acidic Bonding Concentrate Shampoo 300ml

<p>Redken Acidic Bonding Concentrate Shampoo is <a href="$url('Search-Show','cgid','BR_REDKEN')$">Redken's</a>&nbsp;most concentrated all-in-one formula for all hair types and textures. This ultra-rich and luxurious shampoo provides intense conditioning, reduced breakage and colour fade protection.<br /><br />Featuring Citric Acid, an alpha hydroxy acid within our concentrated bonding care complex that helps to protect weak bonds and helps to improve hairs strength and resiliency after a bleach or colour services. This pH-balancing shampoo is specifically formulated with an acidic pH to defend against the negative effects of hair colouring, lightening and heat styling. The result? Hair that looks and feels healthy!<br /><br />Key Benefits:<br />&bull; Up to 56% breakage reduction*<br />&bull; Helps protect from colour fade<br />&bull; Intense conditioning<br />&bull; Up to 230 degrees heat protection<br />&bull; Conditions to help protect weak bonds<br />&bull; Up to 11x Smoother**<br />&bull; Up to 78% of split ends appear reduced***<br />&bull; Tames Frizz<br />&bull; Adds Shine<br />&bull; Helps protect hair strength<br /><br />*Brushing test. Acidic Bonding Concentrate Shampoo, Conditioner and Leave-in Treatment vs classic shampoo on bleached hair.<br />**Acidic Bonding Concentrate Shampoo, Conditioner and Leave-in Treatment vs classic shampoo on bleached hair.<br />***Visual grading with Acidic Perfecting Concentrate leave in Treatment.</p><p>Pair with <a href="$url('Product-Show','pid','813944')$">Redken Acidic Bonding Concentrate Conditioner</a>&nbsp;for the perfect wash!</p>