How Quay Australia reached more customers & drove sales with Checkmate.
Quay Australia, a leading global eyewear brand, faced significant challenges in identifying and targeting high-intent shoppers due to increased privacy regulations and cookie deprecation. Without a robust identity resolution strategy, Quay struggled to connect with its audiences effectively, leading to missed conversion opportunities.
30 DAY RESULTS
$151K
sales driven via Checkmate channels
521K
additional shoppers identified
291%
increase in identity rate
Taking Quay's biggest challenges and creating solutions.
Checkmate works with our partners to treat pain points.
Objective
The global eyewear brand needed to address the challenge of cookie deprecation, which was limiting their ability to target and convert high-intent shoppers effectively. They sought a data-driven solution to refine shopper experiences and maximize revenue.
Strategy
Checkmate helped QUAY by utilizing 1st party data to understand and identify target users, and leveraged smart campaigns and placements to convert users at the right time and right place across our 36M+ shopper network.
Results
Campaigns were delivered to the right users, with the right content, at the right time via Checkmate surfaces delivering increased conversions and sales.
We love our partners and helping them find solutions.
"Checkmate's data-driven targeting allowed us to scale personalized campaigns and rapidly improve our customer journeys."
Sophie Sayles
Quay Australia | Sr. Manager, Growth Marketing
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