How Sulwhasoo boosted conversions with Checkmate.
Sulwhasoo, a luxury Korean skincare brand, sought to expand its global presence in the U.S. market and connect with a younger, modern audience. However, privacy regulations and cookie deprecation made it difficult to identify and target high-intent shoppers effectively. Without a robust identity resolution strategy, Sulwhasoo faced limitations in optimizing its digital marketing efforts.
30 DAY RESULTS
$77K
sales driven via Checkmate channels
119K
additional shoppers identified
117%
increase in identity rate
Taking Sulwhasoo's biggest challenges and creating solutions.
Checkmate works with our partners to treat pain points.
Objective
Sulwhasoo partnered with Checkmate to optimize its targeting strategy. Initially, the brand struggled to identify a large portion of its web traffic, limiting its ability to convert visitors into customers.
Strategy
Checkmate implemented its identity resolution technology, significantly increasing Sulwhasoo's ability to recognize and re-engage anonymous shoppers.
Results
Campaigns were strategically delivered to the right users with precisely tailored content at the optimal time through Checkmate surfaces. As a result, Sulwhasoo experienced higher engagement, improved conversion rates, and increased sales.
More of our work
Explore more outcomes we've helped our partners achieve.
"Checkmate's data-driven targeting allowed us to scale personalized campaigns and rapidly improve our customer journeys."
Sophie Sayles, Sr. Manager, Growth Marketing | Quay Australia
Quay leveraged Checkmate to enhance customer targeting, resulting in a 291% increase in identity rate.
